Note’d is an interviewing tool created for sociocultural anthropologists conducting research in the field. Note’d allows the interviewer to be more present and focused during the interview, and simplifies the process of organizing and understanding the information gathered from each interview.
UI & UX design
In collaboration with — Chen Chen, Tiffany Cheng, and Addison Yang
Created with — Illustrator, Photoshop, After Effects, Axure
Role — user research, art direction, interface design, user experience
Sociocultural anthropologists, who study different societies and how the people within these societies behave and think, spend a lot of time in the field gathering data through methods such as participation observation, field notes, interviews, and surveys. To narrow the scope, we decided to design Note’d as a tool specifically aimed to aid with the different stages of interviews – planning, conducting, and organizing.
To begin, we identified 4 challenges that sociocultural anthropologists face and goals they aim to achieve when interviewing through background research:
Keeping these challenges and goals in mind, we designed Note’d with one main feature: gesture-controlled bookmarks. These “bookmarks” allow the researcher to quickly note down when a participant has said something of importance while the interview is being recorded. For instance, if the researcher has set a heart shape as a bookmark for “love”, he can draw a heart shape whenever the participant talks about his relationships. These quick gestures allow the researcher to keep his attention on the participant during the interview, which will keep the flow of the conversation going as well as allow the researcher more time to observe the participant. Since research has shown that these interviews tend to revolve around predetermined topics, the interviewer can prepare for the interview by pre-setting bookmarks for these topics. For the unforeseen important topics that will inevitably comes up, a general bookmark can be set as well.
These bookmarks will also help with organizing the files after the interviews. The Home page has a timeline of the most recent interviews for easy access, and each clip will have the bookmarks information visible. This lets the researcher see at a glance what topics were discussed in each interview.
Lastly, the Visual Notebook allows the researcher to create visual connections with all the data that they have collected. It is a blank canvas, and they can drag and drop clips or bookmarks onto it, write their own notes, draw diagrams – anything they want to organize the information that they’ve collected.